First NZ Smashbox concept store opens

Smashbox opened the doors to their first New Zealand Concept Store on last   week.


The new store is part of a strong international expansion, with over 1,200 counters in 57 countries globally.


Smashbox has become a highly popular brand in New Zealand since its launch in 2005, and now has 13 outlets throughout the country and an online store, which offer free shipping nationwide.


Developed at Smashbox Studios in Los Angeles with the input of makeup artists who work with the products on shoots every day, the range offers a comprehensive collection of skin and colour products that combine the latest technology and colour trends.




Smashbox’s celebrated problem solving products work to create beautiful looking skin and the ‘perfect canvas’ for makeup application.

Celebrity fans of Smashbox Cosmetics include Madonna, Charlize Theron, Sharon Stone and the cast of Ugly Betty.

Celeb guests at the recent opening included Sam Hayes, Jade Collins, Casey Green and Kimberley Crossman.

Smashbox Cosmetics Concept Store

342 Ponsonby Road
Ponsonby
Auckland
09 376 0055


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